Corporate Facilitation Desk (CFD)
The Ministry of Drinking Water and Sanitation administers Swachh Bharat Mission – Gramin (SBM – G) in the rural areas of the country. The objective of SBM is to accelerate the sanitation coverage in the rural areas so as to achieve Swachh Bharat by 2019. Swachh Bharat Mission (SBM) envisages covering the entire community for saturated outcomes with a view to create Swachh Gram Panchayats. Sanitation is a behavioral issue and therefore, for success of SBM, it is essential to involve all sectors of the society, including the corporate and the citizens.
Corporates have come forward on the appeal of Honorable Prime Minister to contribute to Swachh Bharat Mission. They have committed to provide technical and financial support to various components of Swachh Bharat such as freedom from open defecation, school toilets, etc. An Indian Sanitation Coalition has also been formed to provide a forum for corporate involvement.
In order to provide impetus to Corporate involvement in Swachh Bharat, and to provide them with appropriate guidance, a Corporate Facilitation Desk (CFD) has been set-up in the Ministry. The CFD will provide an overview of the sector and explain how the Corporates can play a meaningful role in achieving the objective of the Mission. The Corporate Facilitation Desk (CFD) is a dedicated division offering a complete suite of services as to how Corporate houses can participate in SBM. The desk will be headed by Joint Director (Statistics), Ms. Sandhya Singh.
India has a massive problem of open defecation contributing nearly 60% of the total open defecation in the world. The World Health Organization (WHO) and United Nations Children’s Fund (UNICEF) estimate that there are more than 620 million people practicing open defecation in the country, or nearly half the population of India. Children—already vulnerable and marginalized—pay the highest price of poor sanitation in respect of their survival and development. This well-established traditional behavior is deeply ingrained through a practice which is transferred from parents to children. Women are also affected by lack of proper sanitation. For instance in India a large number of girls drop out of school because of lack of separate toilets in the school for girls. Only 22% of them manage to complete class 10.